The Well and Wild

 

Project Overview:

The Well + Wild is a transformative platform dedicated to helping women reconnect with their authentic selves through personal growth, wellness, and intentional living. When the founder, Francesca, approached us, she needed a brand identity that reflected her creativity and mission to empower women while creating a space that felt warm, inviting, and inspiring.

 

BRANDING

 

Custom Brand Design

Brand design for a holistic nutritionist and retreat host in Laguna Beach, California

The goal was to design a digital home that resonated with their audience—women seeking clarity, balance, and purpose. Here's how we brought their vision to life:

  • Elevated Aesthetic: A calming and sophisticated visual style, featuring a natural color palette and curated imagery to evoke a sense of grounding and inspiration.

  • Engagement-Driven Features: Integrated calls-to-action, newsletter sign-ups, and a blog hub to encourage ongoing interaction with their community.

  • Brand Alignment: The design reflects The Well + Wild’s mission to inspire women to live more authentically and connect deeply with themselves and others.


 

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